Aligning Investments with Biblical Values
Most Christians who invest have never asked what their money is actually funding. That’s not a criticism — it’s a structural problem. Modern investing is
Faith-Based Financial Guidance with Craig Johnston, MBA • Independent • Fee-Only
Our Insights library is designed to simplify complex financial topics and help you understand the strategies, principles, and long-term considerations behind thoughtful decision-making. No hype, no predictions — just clarity.
Most Christians who invest have never asked what their money is actually funding. That’s not a criticism — it’s a structural problem. Modern investing is
If you’re sitting on a $500,000-plus investment property and considering a sale, the number you need to know before anything else is not the asking
If you’ve ever tried to compare financial advisors, you’ve probably run into a wall of confusing terminology. Fee-only. Fee-based. AUM. Commission. Load funds. Wrap fees.

When I entered this industry in 1983, the Dow Jones was sitting below 1,200. There was no internet, no ETFs, no 401(k) culture as we

“Render therefore unto Caesar the things which are Caesar’s, and unto God the things that are God’s.” — Matthew 22:21 Scripture is clear: we honor

There’s a moment many generous people never reach — not because they lack the intention, but because they never had a clear map. They give

You close on the sale of your investment property. You just realized a significant capital gain. Your CPA reminds you: identify replacement property within 45

In the financial world, not all advisors are created equal. Many operate under a “suitability standard,” meaning they only need to suggest products that are

Most people think about taxes only once a year—usually in the frantic weeks leading up to April 15th. By then, it’s often too late to

A common strategy to identify replacement properties is the “3 Property Rule,” where an exchanger may identify up to three properties, without regard to their
Most Christians who invest have never asked what their money is actually funding. That’s not a criticism — it’s a structural problem. Modern investing is
If you’re sitting on a $500,000-plus investment property and considering a sale, the number you need to know before anything else is not the asking
If you’ve ever tried to compare financial advisors, you’ve probably run into a wall of confusing terminology. Fee-only. Fee-based. AUM. Commission. Load funds. Wrap fees.
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